Best use
Use the directory when you need the right first diagnostic tool, not when you already know the exact fix.
Tools directory
Affiliate marketing tools directory
This page should work as a diagnostic routing layer, not just as a catalog of utilities. Open it when you know the funnel is leaking data but do not yet know whether the failure starts in redirects, click-ID capture, UTMs, postbacks, or server-side events.
The goal is to move from symptom to the right first tool quickly. Start with the tool path that matches the break point, collect evidence, then continue into the closest knowledge-base or fix guide instead of opening unrelated analyzers at random.
What to collect
A useful first pass should give you redirect proof, surviving parameters, callback responses, or event payload evidence.
How to branch
After the first tool run, continue into the linked guides and repair paths instead of restarting the investigation from scratch.
Full stack
Browse every tool in the stack
Suggested workflows
Start with the right diagnostic path
Use grouped tool sequences when you need a practical starting point instead of opening tools at random.
Launch QA before traffic goes live
If the campaign is still pre-launch, start with redirects, UTMs, and a postback test so obvious breaks never reach paid traffic.
Attribution loss investigation
When spend is flowing but conversions or source data do not match, verify click IDs first, then query strings, then any server-side handoff.
Click ID Extractor
Extract fbclid, gclid, ttclid, msclkid, and other tracking parameters from final landing URLs before you debug attribution or storage.
URL Parameter Debugger
Decode long tracking links and spot missing macros or blank values.
Facebook CAPI Tester
Send test events to Facebook Conversion API and verify responses instantly.
Landing page diagnostics
If the landing page is slow, strips parameters, or fails to fire tags, capture speed, headers, and pixel behavior in one pass.
Page Speed Analyzer
Measure load time, page size, and asset counts before scaling traffic.
Cookie & Storage Tracking Check
Open a landing page in a browser context, inspect cookies and storage keys, and verify whether tracking IDs persist.
Pixel Scanner
Verify Meta, TikTok, and Google tags fire on any landing page instantly.
Server-to-server repair path
When callbacks or server events look broken, compare the callback, payload, and final campaign identifiers before changing integrations.
Postback Tester
Fire sample conversion callbacks and read the raw response before launch.
Postback URL Builder
Generate correct postback URLs for trackers and affiliate networks.
Facebook CAPI Tester
Send test events to Facebook Conversion API and verify responses instantly.
TikTok Pixel and Event API Activator
Activate a TikTok pixel by sending a simple Event API event with pixel ID, token, and event name.
Comparisons
Tracker Comparisons
Affiliate marketers often compare tracking platforms and attribution methods before committing to a stack. Use these breakdowns to understand how each tool handles performance, automation, and pricing.
Keitaro vs Binom
Compare features, performance, pricing, and affiliate use cases.
Open tool ->Keitaro vs Voluum
See which tracker scales better for large affiliate campaigns.
Open tool ->Voluum vs RedTrack
Understand differences in automation, reporting, and pricing.
Open tool ->Branch vs AppsFlyer
Mobile attribution comparison for app marketers.
Open tool ->UTM vs Click ID Tracking
Know when UTMs are enough and when click IDs are required.
Open tool ->FAQ
Questions from affiliate teams
What tools do affiliate marketers need?
At minimum you need redirect diagnostics, UTM builders, click ID extractors, and pixel or CAPI testers so every platform receives the same conversion data. This directory bundles all of those utilities in a consistent interface.
How to debug redirects?
Start with the Redirect Inspector to map every hop, then decode URLs with the Click ID Extractor and confirm headers or status codes via the Redirect Checker. That flow surfaces missing parameters or cloakers that strip IDs.
What is postback testing?
Postback testing fires sample conversions at your affiliate network or tracker before you spend budget. The Postback Tester sends callbacks with macros replaced so you can read the raw response and confirm payouts will post correctly.
Guides & blog
Deep dives and playbooks
Pair the tools with step-by-step walkthroughs that explain how to keep redirects, postbacks, and server APIs aligned.
Tracking knowledge base
Open the main hub for redirect, click ID, UTM, and postback runbooks before you branch into a narrower article.
Read more ->Redirect tracking checklist
Learn why fbclid and other click IDs disappear and how to keep them alive through every hop.
Read more ->Browse the blog
Catch up on attribution fixes, CAPI setups, and other tracking tactics for media buyers.
Read more ->Supporting reads
Read these before changing campaigns
These articles explain the main failure modes behind redirect, UTM, and attribution issues that the tools help you verify.
How to Check a Redirect Chain
Learn how to trace every HTTP hop, document problems, and keep affiliate links honest.
Read article ->What Are UTM Parameters?
A deep dive into UTM tagging, troubleshooting, and the tools that keep analytics clean.
Read article ->Cluster pages
Use the right validation or fix guide after the tool check
These pages cover recurring launch and troubleshooting patterns behind redirect, UTM, postback, and Meta server-side issues.
Launch validation runbooks
How to check if fbclid reaches the landing page Validate the handoff from a Meta ad click to the final landing URL so fbclid survives redirects and reaches your capture layer intact. How to validate click ID capture before launch Use a pre-launch QA workflow to prove that fbclid, gclid, and other click IDs survive the live path, reach the landing page, and get stored downstream before spend starts. How to validate UTM links before launch Use a repeatable pre-launch QA process so tagged campaign URLs survive redirects, reach the right landing page, and stay readable in analytics. How to test a postback before launch Run a pre-launch callback QA routine so trackers, affiliate networks, and partners agree before paid traffic starts.Common repair paths
GCLID Not Stored in CRM The landing page receives gclid, but forms, middleware, CRM fields, or offline conversion workflows drop it before Google Ads can reconnect the lead to the click. How to Fix fbclid Lost After Redirect Use this repair guide when the browser-visible redirect path strips fbclid before the final landing page can preserve it. If the final page still has fbclid, the issue belongs downstream in CRM or server-event storage instead. Postback Macro Not Replaced Callbacks arrive but contain literal {clickid} or {payout} strings because the template never swapped values. Facebook CAPI Not Firing Meta server-side events are missing, blocked, or mismatched, so Events Manager does not show the conversion flow you expect.Guides for Affiliate Tracking
How to Debug Redirect Chains
Trace every hop, fix loops, and keep affiliate IDs intact before launch.
Open guide ->How to Test Affiliate Postbacks
Send realistic callbacks and catch payout mismatches before scaling.
Open guide ->How to Fix Lost UTM Parameters
Rebuild clean tracking links and stop analytics from losing campaigns.
Open guide ->