What does the builder generate?
It assembles a properly formatted postback URL using your tracker domain and the macros required by a network.
Postback URL Builder
Generate correct postback URLs for trackers and affiliate networks.
What does this tool do?
The Postback URL Builder assembles conversion callbacks for popular trackers, ensuring click IDs, payouts, and statuses are passed correctly.
Why use this tool?
Avoid revenue loss
Ensure postbacks send the required click IDs and payouts.
Speed up integration
Use presets for Keitaro, Binom, RedTrack, and Peerclick.
Share clean URLs
Provide partners with copy-ready postback templates.
FAQ
Postback URL Builder FAQ
Build compliant callback URLs in minutes.
How do I add custom parameters?
Specify the parameter names in the form (for example payout or status) and the builder inserts the correct macro placeholders.
Can I overwrite existing query strings?
Yes. The builder merges new parameters with any existing ones in the base URL without losing data.
Will it work with non-standard macros?
You can type any macro syntax (such as {subid} or %TRANSACTION_ID%) and the builder will keep it intact.
Next steps
Follow the matching troubleshooting path
After running the tool, use these articles and repair guides to confirm the failure mode and decide what to fix next.
Knowledge base
How to test a postback before launch
Run a pre-launch callback QA routine so trackers, affiliate networks, and partners agree before paid traffic starts.
Open knowledge base articleHow to compare a postback template vs a live request
Diff the callback you expected against the callback that actually fired so macro, encoding, and partner-side mismatches stop hiding inside 200 responses.
Open knowledge base articlePostback not working
Use this page for live callback incidents where real conversions should already be credited, but production delivery, transport, or payload failures break the callback.
Open knowledge base articlePostback macro explained
Understand how macros map tracker data into partner payloads and how to manage them as your funnel evolves.
Open knowledge base articleFix guides
Postback Not Working
Networks show zero conversions because callbacks never trigger, fail validation, or stop before partner logs can credit the event.
Open fix guidePostback Macro Not Replaced
Callbacks arrive but contain literal {clickid} or {payout} strings because the template never swapped values.
Open fix guidePostback cluster
Best for
- Account managers sharing ready-to-use callback URLs
- Networks documenting macro support
- Ops teams reducing copy/paste mistakes
Use this when
Launch preparation
Assemble the complete callback with macros, secrets, and fallback values before the partner asks for it.
Tracker migrations
Regenerate the same structure for a new tracker while keeping parameter naming intact.
Related resources
Need help fixing tracking or attribution?
If you're struggling with tracking issues, attribution problems, or broken postbacks, I offer professional tracking setup and audits.
Fix your tracking issues → Request free auditTools for Affiliate Tracking Debugging
Related tools
Related Tracking Tools
Postback Tester
Fire sample conversion callbacks and read the raw response before launch.
Open tool →UTM Builder
Create campaign tracking URLs with UTM parameters.
Open tool →URL Parameter Debugger
Decode long tracking links and spot missing macros or blank values.
Open tool →